Jobs NYC

The Estée Lauder Companies Inc. is one of the world’s leading manufacturers, marketers, and sellers of quality skin care, makeup, fragrance, and hair care products, and is a steward of luxury and prestige brands globally. The company’s products are sold in approximately 150 countries and territories under brand names including: Estée Lauder, Aramis, Clinique, Lab Series, Origins, M·A·C, La Mer, Bobbi Brown Cosmetics, Aveda, Jo Malone London, Bumble and bumble, Darphin Paris, TOM FORD, Smashbox, AERIN Beauty, Le Labo, Editions de Parfums Frédéric Malle, GLAMGLOW, KILIAN PARIS, Too Faced, Dr.Jart+, the DECIEM family of brands, including The Ordinary and NIOD, and BALMAIN Beauty.

About Us

The Estée Lauder Companies are the global leader in prestige beauty — delighting consumers with transformative products and experiences, inspiring them to express their individual beauty.

About the brand

Estée Lauder is the flagship brand of The Estée Lauder Companies Inc. Founded by Mrs. Estée Lauder, the brand today continues her legacy of creating the most innovative, sophisticated, high-performance skin care and makeup products and iconic fragrances — all infused with a deep understanding of women’s needs and desires. Today Estée Lauder engages with women in over 150 countries around the world and at a variety of touch points, in stores and online. And each of these relationships consistently reflects Estée’s powerful and authentic woman-to-woman point of view.

Lead the 360-degree marketing strategy, development, and execution for the luxury cream lines of the brand. This role requires a deep understanding of luxury consumer behavior and a sensitivity to maintaining the brand’s premium image while driving growth, market share gains, and enhancing the brand’s story across multiple channels and regions. You will be responsible for supporting the innovation pipeline, refining the product portfolio, and developing strategies that resonate with high-end consumers in the luxury segment.

About Your Responsibilities

• Innovate Products and Concepts: Identify and create high-end product opportunities that align with the luxury market, leveraging data and insights to predict market trends and devise strategies that cater to affluent consumers.

• Grow Market Share: Determine fast-growing luxury categories and subcategories, using analytics to identify opportunities for market share growth. Design strategies that position the luxury creams as the brand’s premium offerings.

• Brand-Building Strategy: Clearly identify key luxury hero products and develop tailored strategies for these high-end offerings, ensuring they shine in priority luxury channels and reach the right consumers.

• Lead Product Development: Drive innovative product development by incorporating insights from high-end consumers and ensuring the product pipeline reflects the luxury nature of the brand while aligning with strategic priorities.

• Create Conceptual Ideas: Develop high-concept campaigns that not only attract new luxury consumers but also elevate the brand's position in the luxury skincare market, generating excitement and exclusivity.

• Innovation Roadmap: Evaluate the market for white space opportunities, considering consumer insights, social listening, CRM data, and industry best practices to create a roadmap for future luxury product launches. Ensure the innovation strategy aligns with the sophisticated expectations of the luxury consumer.

• Leverage target consumer understanding for ideas that are regional or consumer segment (i.e. Multi Ethnic Millennials) relevant and deliver clear communication of claims & benefits

• Identify and validate trends and develop a deliberate model/mix for the Brand to win; inspire new product innovation by category and subcategory with analytical rigor

• Enhance insights and creativity through analytics; reverse engineer initiative opportunities to ensure sufficiency vs. market and use KPIs to measure progress

• Determine internal and external sourcing solutions for new products and existing businesses

• Lead partnership with Product Development and Consumer Marketing on ideation and briefs

• Present Concept Development briefs to key stakeholders including Product Development, Consumer Engagement, Creative and the Regions

• Leverage target consumer understanding to tailor strategy to each consumer segment

• Enhance insights and creativity through analytics

Product strategy that drives business and reinforces brand equity

• Define a global portfolio and category strategy; identify key fast-growing categories and subcategories to determine where we will win; coordinate globally and partner with the Regions on locally relevant content

• Leverage the New Product Launch program in partnership with Supply Chain

• Provide strategic input for product forecasting and planning across all Regions

• Partner with analytics team to generate insights and recommendations by subcategory, form and portfolio, drive COG analysis, provide strategic pricing input and ensure SKU management across the brand's product portfolio

• Prepare and present quarterly and annual global analyses of sales trends, category shifts, COGs, market intelligence and competition

Launch plans that incorporate 360 elements

• Lead end-to-end launch process, from product selection to go-to-market strategies focused on the consumer journey to include mobile first, social first, and video first mindset

• Leverage deeper consumer insights; translate insights into winning concepts and initiatives that are executed and communicated in-store, on-pack and on-line

• Curate product launch calendar strategy and campaign concepts across categories to constantly and actively balance resourcing needs across entire product portfolio

• Identify solutions to enable rapid development, testing and iteration of new business-building models, ideas and new digital experiences

• Build capabilities to allow repeatable frequency of program releases

• Own and collaborate on developing concepts and briefs for new product launches and new programs – work with partner groups including Consumer Marketing, Creative, Communications, Education, Online, etc. to create holistic product launch strategies

• Drive for greater clarity in forecasting, 360 activation and ongoing support with top innovation

• Present launch strategies and product briefs to brand leadership and cross-functional teams

Champion, drive, and build emerging marketing trends and technology capabilities to meet customers where they are

• Nurture an environment that rewards the exploration and implementation of new marketing technologies across digital, mobile, and omnichannel platforms to enhance the customer experience and drive brand engagement in new and innovative ways

• Remain relentlessly up-to-date on emerging and future trends across all relevant industries to identify and grow business opportunities

• Identify and build creative technology solutions for the brand that increase efficiency, reduce spend and increase marketing reach

Nurture a future oriented Talent strategy that drives internal engagement and external attraction

• Partner closely with Human Resources to evaluate Talent Management and Talent Attraction strategy

• Identify key skills and experiences to up skill and educate Consumer Marketing teams to continue to outpace competition and establish Brands as best-in-class leaders

• Hire for the future philosophy; identify the skills that will move the Brand to be a leader in consumer engagement across all platforms

Finance and Budget Management

• Run group or department P&L

• Allocate and assign budget investment priorities based upon key departmental objectives

• Enable fluid on-the-go budget spend framework informed by real time campaign performance analysis that minimalizes ineffective spend and maximized ROI

• Translate data into key goals and revenue targets

• Manage costs across agencies and technology platform spend

• Drive marketing ROI by optimizing content and channel marketing investments

• Optimize A&P spend by developing faster and lower cost options for acquiring, engaging and retaining consumers

Leverage key insights gleaned from a refined analytics practice to inform decisions

• Champion analytics usage throughout the function to accomplish strategic goals

• Drive data analysis to inform decision-making for strategy development and adjustments as necessary

• Enable team to track platform engagement and effectiveness through investment in appropriate analytical tools

Pay Range:

The anticipated base salary range for this position is $130,000.00 to $160,000.00 . Exact salary depends on several factors such as experience, skills, education, and budget. Salary range may vary based on geographic location. In addition to base salary, this position is eligible for participation in a highly competitive bonus program with the possibility for overachievement based on performance and company results.

In addition, The Estée Lauder Companies offers a variety of benefits to eligible employees, including health insurance coverage, wellness and family support programs, life and disability insurance, retirement savings plans, paid leave programs, education-related programs, paid holidays and vacation time, and many others. Many of these benefits are subsidized or fully paid for by the company

Equal Opportunity Employer

It is Company's policy not to discriminate against any employee or applicant for employment on the basis of race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medical conditions), gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. The Company will endeavor to provide a reasonable accommodation consistent with the law to otherwise qualified employees and prospective employees with a disability and to employees and prospective employees with needs related to their religious observance or practices. Should you wish to apply for this position or any other position with the Company and you believe you require assistance to complete an application or participate in an interview, please contact USApplicantAccommodations@Estee.com.

Michigan Applicants: Persons with disabilities needing accommodations for employment must notify the company in writing of the need for an accommodation within 182 days after the date the person with a disability knew or reasonably should have known that an accommodation was needed.

Philadelphia Applicants: Philadelphia's Fair Chance Hiring Law (https://www.phila.gov/media/20240326142036/V6-Fireball-Handout-fairchance-E-S.pdf)

Rhode Island Applicants: The company is subject to chapters 29-38 of title 28 of the general laws of Rhode Island and is therefore covered by the state's workers' compensation law.

Equal Opportunity Employer

It is Company's policy not to discriminate against any employee or applicant for employment on the basis of race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medical conditions), gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. The Company will endeavor to provide a reasonable accommodation consistent with the law to otherwise qualified employees and prospective employees with a disability and to employees and prospective employees with needs related to their religious observance or practices. Should you wish to apply for this position or any other position with the Company and you believe you require assistance to complete an application or participate in an interview, please contact USApplicantAccommodations@Estee.com.